Oasis Juice Brand Targets For Kids & Teenagers With Stand Up Drinks Pouch
stand up drinks pouch

Orangina Schweppes Group's new 20cl stand up drinks pouch packaging option for its Oasis juice brand in France and Belgium will boost sales among children and teenagers, its makers have said

P’tit Oasis is on sale in cartons of eight across the 2 countries. Each stand up drinks pouch comes with an air-filled handle and straw attached.

“As the FMCG market becomes more competitive, brand owners need to differentiate their brands from competitors,” it said. “By launching the new P’tit with stand up drinks pouch, Oasis Orangina-Schweppes offers an alternative package for its youngest consumers.”

[Editior's Notes: Stand up drinks pouch is one of the best marketing tool for youngsters & kids. This kind of packaging is popular now due to the flexibility & attractive printing. If you are interested to know more, you can see our innovative stand up drinks pouch here, or contact us by mail or inquiry form.]

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Market Insight: Spout pouch style baby food is blooming


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